Alessandro is a creative, open minded and energetic professional and entrepreneur with a genuine passion for Lifestyle Brand Development and Marketing. He is a pragmatic and innovative strategic thinker with a strong International Background and Network who has developed remarkable cross-functional knowledge in Brand Strategy and Communication, Brand Experiences and Extension, PR, Digital, Marketing & Events, Sponsorship, Product positioning, Business Development, Retail & Licensing in the Luxury, Lifestyle, Fashion, Media and Sport industries. Some of the major brands he has been associated with include Ferrari, Bugatti Ducati and many others.
